For people who don’t know that SEO is a short phrase for Search Engine Optimization. It is a difficult subject but it mainly involves website optimization so that the website performs well in result listings of search engine. Many website owners may get confused with the entire idea of SEO and SEO industry has transformed into a much profitable industry for companies that are known for offering services based on SEO. Sad part is, like with any profitable and well-known industry this has drawn attention of people that tend to provide mislead and exploit compared with honest efficient services. Just like internet marketing generated an unacceptable range of experts and promoters, SEO has its own set of frauds that take money from you in one hand and do not provide you anything except fake promises and services with the other hand.
A guide for some of the aspects that many unprofessional SEO service providers provide is as follows:
SEO Scammers Beginner’s guide
1. The Acronym Addict: This is a SEO specialist that loves acronyms more than they love lying. Without even taking a break the acronym addict will place to a storm of: ‘LSI, PFI, PR, SMM, SEM, ROI, PPC, CMS, CPM, GYL, SE, SERP, FFA, RLT, B2B, B2C’. You shouldn’t feel concerned if you are not very confident what any of these or all of them mean. You should be more concerned that the scammer also doesn’t have any clue about them. People jiggling with these acronyms may make you feel that they know what they are doing, but that may not be true. Always ask any provider about such terms, what the meaning of these terms is and how they will be useful for the search engine rankings of your website. If the provider changes the topic or avoids the question, you know what you should be doing.
2. The SEO Jabberwocky: This is a company that will not show its inability and try to hide its lack of expertise behind nice words and promises. The intention behind this is very simple, make it appear like we understand everything that we are talking about by making use of terms that sound very complicated. But the fact is, these terms or words are nothing but just gibberish, irrelevant and not related to the subject at all. Nearly in all cases they are inclined to bounce off attention away from the reality that the SEO fraud has no idea about what they are doing, or is going to offer a low quality service for a high price.
Tip: If you ever come across the word ‘proprietary method’ make sure you run from there. This term says that they are going to do some wonderful technique to increase the visibility of your website but doesn’t say anything about that the method actually contains. The reason is very simple, because there is no such method.
3. The Weakest Link: Many people move to companies that are SEO specialist that assure you to create a successful link profile for a website and make it appear on top of search engine rankings. Unluckily, most of these specialists talk about lot of things but the result is zero so far. Underhanded link practices are used in many situations that will make damage to the reputation of a website. So it is important to take a good decision while choosing SEO services for the optimization of your website.
Anyhow, you should not forget there very much professional SEO companies whichy offer ethical SEO services and follow up only white-hat methods to promote your website and improve your sales. There are plenty of SEO professionals in the market right now, you have to do little bit of analysis on finding best SEO services. We had used professional SEO Services from a group of SEO professionals called "EQ SEO" - They had done marvellous job and helped us to be stay on top with good traffic. We would definetly recommend them for SEO, Social Media Marketing and other internet marketing related campaigns.
A guide for some of the aspects that many unprofessional SEO service providers provide is as follows:
SEO Scammers Beginner’s guide
1. The Acronym Addict: This is a SEO specialist that loves acronyms more than they love lying. Without even taking a break the acronym addict will place to a storm of: ‘LSI, PFI, PR, SMM, SEM, ROI, PPC, CMS, CPM, GYL, SE, SERP, FFA, RLT, B2B, B2C’. You shouldn’t feel concerned if you are not very confident what any of these or all of them mean. You should be more concerned that the scammer also doesn’t have any clue about them. People jiggling with these acronyms may make you feel that they know what they are doing, but that may not be true. Always ask any provider about such terms, what the meaning of these terms is and how they will be useful for the search engine rankings of your website. If the provider changes the topic or avoids the question, you know what you should be doing.
2. The SEO Jabberwocky: This is a company that will not show its inability and try to hide its lack of expertise behind nice words and promises. The intention behind this is very simple, make it appear like we understand everything that we are talking about by making use of terms that sound very complicated. But the fact is, these terms or words are nothing but just gibberish, irrelevant and not related to the subject at all. Nearly in all cases they are inclined to bounce off attention away from the reality that the SEO fraud has no idea about what they are doing, or is going to offer a low quality service for a high price.
Tip: If you ever come across the word ‘proprietary method’ make sure you run from there. This term says that they are going to do some wonderful technique to increase the visibility of your website but doesn’t say anything about that the method actually contains. The reason is very simple, because there is no such method.
3. The Weakest Link: Many people move to companies that are SEO specialist that assure you to create a successful link profile for a website and make it appear on top of search engine rankings. Unluckily, most of these specialists talk about lot of things but the result is zero so far. Underhanded link practices are used in many situations that will make damage to the reputation of a website. So it is important to take a good decision while choosing SEO services for the optimization of your website.
Anyhow, you should not forget there very much professional SEO companies whichy offer ethical SEO services and follow up only white-hat methods to promote your website and improve your sales. There are plenty of SEO professionals in the market right now, you have to do little bit of analysis on finding best SEO services. We had used professional SEO Services from a group of SEO professionals called "EQ SEO" - They had done marvellous job and helped us to be stay on top with good traffic. We would definetly recommend them for SEO, Social Media Marketing and other internet marketing related campaigns.
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